What I learned from two days at the Legal Marketing Association’s annual meeting

It was the Legal Marketing Association’s annual meeting last week in Denver. Two days of informative seminars, of making connections, of strengthening relationships, of exploring new ideas and learning the latest intelligence and understanding the challenges facing our clients, our firms, our industry. But don’t take my word for it. Read these:

Session recaps from Lindsay Griffiths on Zen and the Art of Legal Network Maintenance and Gina Furia Rubel on The Legal Intelligencer Blog.

• "Keynote Event - Insights into the Future" (Lindsay Griffith)
  
  
• "Social Media Strategies for Small to Mid-sized Law Firms" (Lindsay Griffiths)
  
  
• "Leveraging Social Networking - Real World Applications of Web 2.0 That Have Led to New Business" (Lindsay Griffiths)
  
  
• "Examining the Current Use of Alternative Fee Arrangements" (Lindsay Griffiths)
  
  
• "Recovery: Refocusing the Inside Counsel/Outside Counsel Partnership to Maximize Profitability" (Lindsay Griffiths)
  
  
• "Creating and Implementing a Sales and Business Development Culture in your Firm" (Lindsay Griffiths)
  
  
• "General Session: What We Love Most about Our Lawyers - A Client Panel" (Lindsay Griffiths)
  
  
• "The Digital Firm 2015 - The Changing Face of Professional Services Marketing Communications" (Lindsay Griffiths)
  
  
• "Tips for Lawyers from Legal Marketing Experts: Part 1 Biz Dev" (Gina Furia Rubel)
  
  
• "Tips for Lawyers from Legal Marketing Experts: Part 2 Competitive Advantage" (Gina Furia Rubel)

General Observations

• "Migrating from Marketing to Business Development" from Karen Lorimer in Canadian Lawyer
  
  
• "Paramjit Mahli reports on the Legal Marketing Association conference in Denver" (video) from Legal Broadcast Network News Blog
  
  
• "The Social Web Revolution and Law Firm Marketing Professionals" from Jayne Navarre's Virtual Marketing Officer
  
  
• “Your People Are Your Brand” from Alli Gerkman’s Beyond Credits
  
  
• “Here’s a story about Social Media” from John Bryne’s The Byrne Blog
  
  
• “LMA 2010 Takeaways” from Jon Holden (video)
  
  
• “Me, Twitter, LMA and Laura Gutierrez” from Heather Milligan’s The Legal Water Cooler
  
  
• “LMA10 Conference part 1: my message to marketers” from Nancy Myrland’s Myrland Marketing blog
  
  
• “The Great Legal Marketing Tweetup of 2010” from Nancy Myrland’s Myrland Marketing blog
  
  
• “Confessions from a Social Networker: How Twitter Shaped My #LMA10 Experience” from Gina Furia Rubel on The PR Lawyer
  
  
• “High on Hashtags” from Russell Lawson on Progressive Marketing
  
  
• “It’s About Relationships” from Lindsay Griffiths’ Zen and the Art of Legal Network Maintenance

#LMA10 Twitter stream

• Twitter Search
  
  
• Twapperkeeper
  
  
• What the hashtag?!