Networking is not a race, writes Cari Twitchell in An Essential Networking Ingredient: Followup. Not even a marathon. It's an exercise in building relationships, and that takes time, and it takes effort, and most of all, it takes focused and methodical follow-up:
One meeting is not enough to build a relationship. Invest your time reconnecting and building upon what you already know about your new lead. Send a follow-up email or handwritten note. Ask to schedule another meeting for a month or two out. Share emails, blog posts, and other items that you believe your contact will find interesting.Read the post. And start following Twitchell's advice. To stop stumbling on the road to relationships.
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