Wednesday, January 31, 2018

True Thought Leaders Lead First and Think Second

Publishing your ideas doesn't make you a thought leader, writes Justin Gray in Here's the Real Way to Define Thought Leadership. It Comes Down to 3 Things. In fact, positioning yourself as a thought leader when you're not merely creates noise and makes it harder for others to find insights that are truly valuable.
The term thought leader is supposed to represent genuine expertise. Yet, we too often see the term self-applied extremely liberally which hurts anyone who has genuinely earned the title.
Gray's piece is a useful primer on what makes a thought leader, and a guide to the qualities you should possess before you start writing. Spoiler alert: there's a lot more "leader" than "thought" in the mix. Read the post and you'll agree.

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