Life's short. You're busy. I sort through countless law marketing and business development blogs every day to find the post that will help you market your practice, plan for the future, stay ahead of trends, increase your value to clients, and more. So you don't have to. Are you reading these posts?
Monday, June 20, 2011
The problem with the evolution is that it never stands still.
Tim Corcoran's "Law Firm Leaders: Moving the Needle" on Corcoran's Business of Law Blog. Want some insight into the competition's strategy? How it's adapting to an evolving profession? How it defines client service, innovation, diversity? What it's doing to address the key issues shaping the profession today and in the future? Here's your chance. Corcoran's post recaps a panel discussion featuring the heads of Miles & Stockbridge, Williams Mullen, and McKenna Long & Aldridge (hosted by the Capital Chapter of the Legal Marketing Association) where these topics, and many more, were on the agenda. But it's more than a mere summary of an interesting and insightful discussion from a group of law firm leaders. It's also a thoughtful commentary on those very same issues, from one of the people leading the innovation charge. Read it. You'll learn something.
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