Friday, February 18, 2011
Themes in the state of marketing
Tim Corcoran's "Insights from the Marketing Partner Forum 2011" on Corcoran's Business of Law Blog. The Marketing Partner Forum brings together practicing lawyers, legal marketers, and legal consultants of all stripes to talk about, as you might suspect, marketing the law firm. Corcoran's post picks up some of the more significant trends discussed at this year's conference. It's a good overview of what firms are thinking and how it is changing the way they market their practices. The bonus? Links to conference recaps from a variety of attendees. Read them all.