Don't just prattle on. Make real strategy.

Seth Godin's "All abstract strategy discussions are useless" from Seth Godin's Blog. I've recommended posts on strategy. I've written about strategy myself. But not like this. It will probably take you less than a minute to read this post of 79 words (including title). But it might well change the way you think about what a strategy is. More importantly, it might change the way you think about, and execute, your own.