Making your clients happy by asking them what they think.

Tom Kane's "Client Feedback Pointers" on his blog Legal Marketing Blog.com. Let's face it: everybody tells you to talk to your clients. But getting client feedback isn't easy. Not if you want to go beyond the standard "good job, good job" comments, that is. Kane's post, his who, what, when, why, and how of client feedback, will help. It's good advice for getting started. And while you're at it, go back and read what the Maister (David Maister, that is) has to say: "Getting Good at Getting Feedback." The best ten minutes you'll spend today.