Monday, May 2, 2011

Trying to get from here to there? It won't be easy.

Adam Richardson's "Lessons from the Three Cups of Tea Controversy" on The Conversation at the Harvard Business Review. I generally try to avoid making connections of the "what folding my shirts in the all-night laundromat has taught me about running a law practice" variety, but I couldn't help it this time. Because Richardson's post about the Three Cups of Tea controversy contains a couple of lessons about setting goals and effecting change that law firm leaders need to know. Now more than ever.

Change is hard, often harder than one could ever imagine. The change itself doesn't have to be significant or even important. Want to implement a new CRM system? Bring greater discipline to your business development and marketing budget? Create an environment where partners regularly talk to each other about business opportunities? It doesn't matter, because what you're really trying to do is change habits, culture, and attitudes. And that is hard. Read the post. It doesn't have the answers, but it will help you better understand the challenges you're facing.

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