Life's short. You're busy. I sort through countless law marketing and business development blogs every day to find the post that will help you market your practice, plan for the future, stay ahead of trends, increase your value to clients, and more. So you don't have to. Are you reading these posts?
Monday, May 9, 2011
Sorry Nike: sometimes "just do it" needs an instruction manual.
Carolyn Elefant's "Some Open Questions for Flat Fee Aficionados and Ethics Gurus" on her blog at MyShingle.com. Wherever you sit on the fixed-fees-v-billable-hours bus, you'll like this post. Because unlike many fixed-fee proponents, Elefant isn't content telling her peers to "just do it." That won't bring about meaningful change. She wants to guide them as they move fixed fees from the theoretical to the practical. To articulate the challenges of flat-rate billing in terms they understand, through situations they're likely to encounter. To help real lawyers with real practices effect real change. Like she does in most of her posts on this blog (and at Nolo's Legal Marketing Blawg). Read it, then add your thoughts to the discussion.
Labels:
Billing,
Carolyn Elefant,
MyShingle
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